Sunday, January 19, 2014

Brand Smart excerpt - "Capital Ideas: Optimizing Purchase and Cost Decisions"


....Making good purchase decisions doesn’t always mean getting the lowest price. Spending a few dollars more for a higher quality product or with a better established supplier can often lead to more satisfied customers, quicker delivery times and even gaining referral business from the supplier. Also, it may be possible through negotiation to convert a prospective vendor into a business partner instead. Sometimes this can be done without having to pay anything....
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